In-app bidding by default
Every eligible network bids on every impression in a unified auction. No waterfall babysitting.
For studios & app developers
Monetize and grow without stitching ten SDKs together
The BidRole SDK combines mediation, in-app bidding, and user acquisition in one integration — the same stack we run on our own titles.
- One SDK: mediation + bidding + attribution
- Access to BidRole demand and 20+ networks
- UA services with transparent media buying
What you get
Built for publishers
Yield tools that pay for themselves
Per-cohort floor optimization, A/B testing, and ad-quality controls to protect retention.
Growth, not just ads
Optional managed UA with the same creative studio and measurement stack our portfolio uses.
Revenue you can forecast
Daily estimated earnings, net-revenue reporting, and predictable NET-30 payments.
Outcomes
What partners see
+22%
Median ARPDAU after switching
20+
Demand partners in the auction
NET-30
Predictable payouts
Proof
From publishers we work with
We replaced four SDKs with one and ARPDAU went up 24% in the first month. The UA team actually shows us the media buys.
Get the SDK?
The BidRole SDK combines mediation, in-app bidding, and user acquisition in one integration — the same stack we run on our own titles.